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Team experience · Home-services marketing agency · $3M+/year

A 70-client SEO ceiling removed.

The complete SEO operation was rebuilt as one custom AI platform - removing almost $200,000 a year in payroll while the service line grew beyond 110 clients.

70 → 110+SEO clients and scaling
≈$200kAnnual payroll removed
15% → <6%SEO churn
Confidentiality

The client name and identifying details are changed or withheld. Results shown are specific to this operation and are not a guarantee of future performance.

01

Fulfilment broke at around 70 SEO clients.

The agency was doing more than $3 million a year and spending over a quarter of a million dollars annually on its SEO team. Delivery was underperforming, churn was high and the department could not add accounts without more payroll and complexity.

Demand was not the problem. The service line had reached a hard operating ceiling.

02

The entire SEO operation in one custom platform.

We built an AI SEO platform covering the majority of the operating workflow almost entirely on autopilot, while preserving human oversight for exceptions and quality.

  • Research and strategy
  • Implementation
  • Reporting
  • Content creation and posting
  • Task generation for the web-development team
  • Human supervision and quality control
03

More capacity, lower payroll and stronger retention.

The 70-client ceiling disappeared. The operation grew beyond 110 SEO clients and continued scaling while almost $200,000 in annual payroll expense was removed.

SEO churn also fell from 15% to under 6%. The system did not merely make individual tasks faster; it changed the economics and capacity of the department.

Find the capacity constraint

Where does fulfilment stop scaling cleanly?

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